Crystal Processor 4K. Powerful 4K upscaling ensures up to 4K resolution for the content you love. You will also experience truer color expressions thanks to its sophisticated color mapping technology.
Motion Excelerator. Experience a sharp image and good performance because it automatically estimates and compensates frames based on the content source.
Border Free Design. An elegant and smooth design that draws you into the purest image. Crafted with effortless minimalist styling from every angle and a borderless design that sets new standards.
PurColor. PurColor makes watching movies feel like you are there. It enables the TV to express a huge range of colors for optimal picture performance and an immersive viewing experience.